Giving Constructive Feedback: A Leader’s Guide to Building Engagement
“Feedback is the breakfast of champions.” — Ken Blanchard
Most leaders know feedback matters. But many avoid giving it — or deliver it in a way that does more harm than good.
According to Deloitte, employees who receive frequent feedback are 3x more engaged. That’s a powerful performance lever — and one that too often goes underused.
The goal isn’t just to point out what’s wrong. It’s to help someone grow, build confidence, and take ownership.
✅ Do’s and Don’ts of Giving Feedback:
DO:
- Be timely — don’t wait until the next review
- Focus on behaviors, not personality
- Use “Start, Stop, Continue” for clarity
- Make it a conversation, not a correction
DON’T:
- Sugarcoat or avoid the real issue
- Give vague or generic praise
- Deliver feedback when emotions are high
- Use feedback as a one-way lecture
When done right, feedback builds trust, strengthens relationships, and turns potential into performance.